“But creating that magic-determining who took what-is harder than you think.” “Without knowing the technology, it feels like magic,” says Gérard Medioni, vice president and distinguished scientist at Amazon. The feat is a combination of computer vision, object recognition, advanced sensors, deep machine learning models, and generative AI-a type of artificial intelligence that has recently captured the public’s imagination.Īmazon researchers found a way to make these technologies work together seamlessly, in the background, in order to figure out almost instantly which customer took a tuna sandwich and who got one with chicken salad, charge them correctly, and allow them to simply walk away with their items.
Just Walk Out technology allows fans to enter a concession stand, grab whatever they want, and quickly get back to their seats, without having to wait in a checkout line.
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